
iMPACT WRESTLING’s Dixie Carter, a Nashville, Tennessee native, recently granted an interview for The Tennessean, a Nashville news outlet. In the Q &A she talks about the changes in TNA, competing with the WWE, misconceptions about the wrestling business, and much more. Here are some of the highlights from the article:
Carter spoke with Tennessean reporter Bobby Allyn recently about the marketing and business of professional wrestling and the TV market to which it appeals.
What has kept professional wrestling relevant through the years?
Wrestling has been around for centuries. It encompasses action-drama, good guy/bad guy, and good and evil. When you combine all of that with some of the best wrestlers in the world, it’s a recipe for success.
And has how TNA changed with the times?
We’re not just a wrestling company anymore. We do our own booking. We do our own promotion and public relations. We’re a licensing company. We have toys, Halloween costumes, trading cards. We make our own music. All of those things are sold and promoted around the world. But we still do more than 500 hours of television a year.
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